Success And Money

(http://success-freeways NULL.info/the-power-called-facebook/facebook-vs-google)Right now, it is very safe to make a guess that all people who know the internet also knows the gigantic social media site called Facebook.

Do you know that people are spending as much as three times in Facebook compared to the current King of the Net called Google? The social media revolution is really upon us and it is creating havoc to platforms not in consonance with it.

With members all over the world, it has more than 500 million active users. And with this huge pool of people, online marketers are now looking at Facebook as a virtual goldmine that could someday even surpass the power of Google.

In summary, here are some interesting and lucrative facts with Facebook:

• Facebook now has over 500 million active users coming from all over the world.

• If Facebook members were grouped like a country, it can be considered to be the 5th largest in the world.

• Users are spending an average of 5 hours, 46 minutes per month on Facebook.

• The average user is connected to around 134 friends.

• All over the site, there are over 900 million objects that people can easily and openly interact with.

• On average, a user is associated to 80 community pages, groups, events, etc.

Facebook is not yet nearing its peak of supremacy. In fact, I would dare to bet that this is only the beginning of Facebook’s unstoppable ascent to the throne soon to be vacated by King G. If you are an online marketer, the time to position yourself to harvest the benefits Facebook can potentially give you is NOW!

You can get a FREE copy of 101 Facebook Power User Tips to get you started on your journey to Facebook profit domination.

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Online Marketing

As was originally designed, the internet or the World Wide Web was intended to be a colossal hub of information where people all over the world can find the answers to their queries. And it is but there is more – definitely much, much more.

In its initial period of growth, nobody could have predicted that it would affect the way we conduct business. With a massive infrastructure to communicate and connect, the internet’s potential for business is now clearly taken advantage by entrepreneurs and big conglomerates. We are now moving into the cyberspace. The internet can be considered as the most important game changer especially for the small players. Today, even the smallest of businesses is given the same level playing field to capture the global market just like the big global corporations.

In fact, having an internet based business may not be necessary to gain benefits from online marketing as the web has induced many traditional or brick and mortar businesses to have online presence. As Bill Gates had said at the pioneering stage of the internet, “When you are not in the internet, you are not doing business.” For example, a small producer of a local wine or beverage can easily have its own internet facility as a way of expanding its market reach.

Online advertising is all around us on every website you visit there is some sort of tactic to coach us into buying something or some service. At first this is not always apparent and there is a lot of carrot dangling going on as you are gently coached into taking the bait.

Some of the tools that people market through were not essentially designed for marketing. Facebook was established as a social networking site but it is now a great business tool sucking away huge traffic from the Google search engine. The people behind different social media sites are making a killing by selling advertising space and business-wise this probably was their primary objective. This is giving away free services and publishing platforms yet raking in huge returns in the process.

You can indeed be sharing something free with the purpose of generating revenues. As a marketer, you can get involved with article marketing – publishing useful information in different article directories in exchange for the chance to link your sites in the author’s box.

It is always a great challenge in utilizing the power of online marketing. Why is this so? It is because of the changing and evolving nature of doing business in the web. What works today may not be the “in” thing tomorrow. Consider the fact that once a new idea comes into play or a new niche is discerned it is competition could be literally rushing into the highway to snatch a slice of the market pie.

In online marketing, aside from the product or service you are promoting, you must also know what niche you are targeting to as you could not adopt a one-for-all scheme.  Discovering a specific want or need can be your gold mine but know for sure that other marketers will eventually find out about the niche and quickly snatch their own stake on the market. This is actually true in both offline and online marketing.

Remember the days of the acai berry. This product was positioned as a new product that could bring on many health benefits. No one had heard much about it so the competition was relatively small, then every online marketer in the world with any know how jumped on the product as quickly as it became popular. All of a sudden, the product was flooded with the same product just bearing different brands. Right now, it would be difficult to make money from it anymore. This kind of commotion is transpiring everyday in online marketing – well, just like the traditional business landscape. New niches are found and filled up and then a month or two later they are already teeming with marketers.

The landscape of the cyberspace is changing everyday just like a moving and forming clouds. But one thing that will never change is the fact that doing business in today’s environment means you must have a felt presence in the web.

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Twitter For Your Business

Let’s start with the two basic fundamentals. You must learn how to do these two things if you expect to get any results online using social media or Web 2.0:

1. How To Generate Free Targeted Traffic Through Social Media.

2. How To Drive That Traffic To Your Nerve Center/Marketing Hub.

Ready to learn how you will accomplish those three things? This is not difficult, but some might view this technique as a bit complex so let’s break it down in simple terms.

You should learn how to gain laser-targeted Twitter followers that are desperate for quality content in their niche, which, by the way, happens to be your niche too.

Next, you should learn how to find targeted, socially proven content to post to your followers that will attract clicks like bees to honey. Believe it or not, you won’t have to write the content. You will have to write a little, but it’s so simple even my 10 year old can handle it for me.

The Twitter link will lead to your Nerve Center where you will capture some of the traffic with a niche offer that appeals to your laser-targeted Twitter followers.

How To Find Laser Targeted Twitter Followers? The most beautiful thing about Twitter is that it’s all “open source”, meaning the data on the site is available to everyone. Let’s look at two great ways to find the right people to follow on Twitter.

First, follow people who are following someone in your niche market. For example, if your niche is “Affiliate  Marketing”, then follow successful affiliate marketers. However, as important as following them, you’ll also want other people to follow you. There is a good chance these followers are following us for a reason. They are interested in the same niche. So, follow the followers of leaders in your niche. This works well for any niche market.

Second, search Twitter for people who mention keywords that make sense for your niche market. Let’s say that you are creating an eBook that discusses the finer points of gourmet coffee. You can search for people that mention “gourmet coffee” and follow those people.

We recently heard that Twitter is about to breach the 100 million users benchmark and this is an incredible opportunity to find people within your niche and add value to their lives, don’t you think?

How To Find Socially Proven Content To Give To Your Twitter Followers? This is to establish your expertise within the niche you are operating. This is probably the most “ninja” part of this whole technique. We are going to show you where to find high quality, socially proven niche content that you can share with your followers on Twitter.

We are going to drive the followers to your Nerve Center as a bit of a gateway to the content and the author of the content will actually thank you for doing it!

We know this is crazy stuff, so let’s break it down… You know your niche and if you are doing this right, your niche is the same niche that interests your Twitter followers. So it’s as easy as finding articles at Alltop.com and PopURLS.com that are interesting and focused on your niche. Alltop is a site that lists top blogs on all kinds of subjects and PopURLS lists the most popular links today on several different sites.

Here is the “ninja” part: Instead of posting a link directly to the content, you are going to post that link on your Nerve Center along with two unique sentences created by you. The first sentence talks about what you like about the article and the second sentence talks about what you like about the author of the article.

Remember to always post a link back to the original article in your post and it would be a good idea to find some type of picture that relates to the article and post that too.

We have had the content authors actually thank me for linking back to them and commenting on their article. Remember, these authors are human. We complimented their article and their overall blog. Their content is socially proven as popular because PopURLS and Alltop only post the most popular content and you are literally able to draft off of their content popularity by posting a link on Twitter with an interesting Tweet, driving the traffic to your Nerve Center.

We have been getting 40 to 100 clicks back to the articles that we post using this technique. If you find ten articles a day from those two sites — and there are plenty of other sources to find content — you might have 400 to 1,000 visitors to your Nerve Center.

These Nerve Center visitors are laser-targeted to your niche and if you create an offer that is appealing to them, you will capture some of that traffic on your own list or offer (such as Magnetic Sponsoring). Then you can continue building the relationship at a different level by asking questions and offering your help.

The use of social media or Web 2.0 for the benefit of your online business can never be underestimated. It is now exploding and presently there is no end yet on sight.

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